BUILT FOR THE TRADES
MEET BUILDERFRIEND
ELEVATE YOUR BRAND
Achieve Iconic Brand Authority
-
Stop Competing on Price: Your brand's luxury perception will be undeniable, allowing you to confidently command premium fees and exit the low-bid race.
-
Target the Right Clients: We build systems that naturally attract and qualify high-net-worth customers actively seeking world-class craftsmanship.
Maximize Principal Efficiency (Delegation)
-
Zero Management Overhead: Your retainer covers the entire creative workflow. You delegate everything from content capture logistics to ad management, saving you hundreds of hours annually.
-
Guaranteed Quality Control: All visual assets, copy, and digital strategy are managed by our specialized teams, ensuring a consistent, seven-figure standard across all platforms.
Ensure Predictable Financial Growth
-
Scalable Revenue Stream: We implement the digital and creative infrastructure necessary for predictable Monthly Recurring Revenue (MRR), stabilizing your business beyond seasonal project peaks.
-
Future-Proof Your Legacy: By consistently capturing and distributing high-quality visual history, we turn your current projects into enduring brand assets, guaranteeing long-term value and market resilience.
LEARN ABOUT BUILDERFRIEND
OUR FOUNDATION: WHY WE SPECIALIZED
The trades industry is the backbone of the economy, yet too many high-end organizations are forced to rely on amateur, generalist marketing. Builderfriend™ was founded to close that gap. We specialize exclusively in providing fully delegated Brand Management to custom builders and elite specialty trades who want their digital presence to match their world-class craftsmanship.
Our mission is to create something of enduring value for this industry, enabling our partners to escape the race to the bottom and consistently win high-margin projects based on iconic brand authority.
THE PRINCIPAL STRATEGY: FROM FREELANCE TO FOUNDER
Founder Megan Keyser's strategic path began at the University of Nebraska-Lincoln (UNL), where she earned degrees in Marketing and Business Management. The agency's core model was forged out of necessity. She launched into freelance marketing and content creation in 2020 following the pandemic's shutdown of traditional career paths.
Recognizing the massive, underserved demand for professional brand elevation in the building sector, she officially launched Builderfriend™ in 2021. This journey culminated in the company's strategic relocation from Nebraska to Los Angeles in 2024, positioning us at the center of the nation's most competitive luxury construction market.
THE BUILDERFRIEND™ COMMITMENT
We understand that time is the most valuable asset for a principal contractor. Our commitment is to manage the entire growth engine—from recurring Photography & Videography (P+V) production to advanced SEO Strategy and Paid Advertising Management.
Our clients are investing in a system of delegation that guarantees luxury perception and predictable Monthly Recurring Revenue (MRR). We work with a select portfolio—including a luxury window and door company in Los Angeles and various high-end specialty contractors—who are all unified by one goal: achieving timeless and iconic brand status.
EXPERTS IN CONTRACTOR MARKETING
OUR DELEGATED LUXURY SERVICES
EXPLORE OUR SERVICES
Visual Storytelling (P+V)
Continuous, high-impact Photography and Videography production. We manage on-site logistics to ensure your assets always reflect a luxury perception and seven-figure craftsmanship.
Digital Infrastructure
High-performance Website Design and advanced SEO Strategy. Your digital storefront is optimized to serve as a lead qualification engine, not just a brochure.
Brand Authority
Foundational Branding and Logo Design alongside ongoing Online Reputation Management and Social Media Marketing. We build the trust required to justify your premium pricing.
Growth Management
Efficient Paid Advertising Management to target high-net-worth clients directly, supported by essential Graphic Design and physical assets like Apparel and Collateral Design.
HOW CAN WE HELP YOU?
CORE BENEFITS OF A BUILDERFRIEND PARTNERSHIP