BUILT FOR THE TRADES
MEET BUILDERFRIEND
ELEVATE YOUR BRAND
Achieve Iconic Brand Authority
-
Stop Competing on Price: Your brand's luxury perception will be undeniable, allowing you to confidently command premium fees and exit the low-bid race.
-
Target the Right Clients: We build systems that naturally attract and qualify high-net-worth customers actively seeking world-class craftsmanship.
Maximize Efficiency. DELEGATE MARKETING
-
Zero Management Overhead: Your retainer covers the entire creative workflow. You delegate everything from content capture logistics to ad management, saving you hundreds of hours annually.
-
Guaranteed Quality Control: All visual assets, copy, and digital strategy are managed by our specialized teams, ensuring a consistent, seven-figure standard across all platforms.
Ensure Predictable Growth
-
Scalable Revenue Stream: We implement the digital and creative infrastructure necessary for predictable Recurring Revenue, stabilizing your business beyond seasonal project peaks.
-
Future-Proof Your Legacy: By consistently capturing and distributing high-quality visual history, we turn your current projects into enduring brand assets, guaranteeing long-term value and market resilience.
LEARN ABOUT BUILDERFRIEND
OUR FOUNDATION: WHY WE SPECIALIZED
The trades industry is the backbone of the economy. And too often we see contractors and subs serving a luxury client, but relying on amateur, generalist marketing. Builderfriend was founded to fix that.
We specialize exclusively in providing fully-delegated Brand Management to custom builders and elite specialty trades who want their brand strategy to match their world-class craftsmanship.
THE PRINCIPAL STRATEGY: FROM FREELANCE TO FOUNDER
Founder Megan Keyser's strategic path began at the University of Nebraska-Lincoln (UNL), where she earned degrees in Marketing and Business Management. The agency's core model was forged out of necessity. She launched into freelance marketing and content creation in 2020 following the pandemic's shutdown of traditional career paths.
Recognizing the massive, underserved demand for professional brand elevation in the building sector, she officially launched Builderfriend™ in 2021. This journey culminated in the company's strategic relocation from Nebraska to Los Angeles in 2024, positioning us at the center of the nation's most competitive luxury construction market.
THE BUILDERFRIEND™ COMMITMENT
We understand that time is the most valuable asset for a contractor. Our commitment is to manage the entire marketing growth engine - from recurring Photography & Videography production for engaging social media stories to advanced SEO and Paid Advertising Management for Perfect Fit lead submissions (and more).
Our clients are investing in a system of delegation that guarantees luxury perception and predictable Marketing Success. We work with a select portfolio - including a luxury glass company in Los Angeles - who are all unified by one goal: achieving timeless and iconic brand status as an elite contractor.
EXPERTS IN CONTRACTOR MARKETING
OUR DELEGATED LUXURY SERVICES
OUR BESPOKE SERVICES
DIGITAL INFRASTRUCTURE
High-performance Website Design and SEO Strategy
Your digital storefront is optimized to serve as a Lead Qualification Engine, not just a brochure.
VISUAL STORYTELLING (PHOTO & VIDEO)
Continuous, high-impact Photography and Videography production
We manage shoot logistics to ensure your assets always reflect a luxury perception as an elite craft.
Brand Authority
Foundational Branding and Logo Design, along with Online Reputation Management and Social Media Marketing
We build the trust to justify your premium pricing.
Growth Management
Efficient Paid Advertising Management to target high-net-worth clients directly, supported by essential Graphic Design and physical assets like Apparel and Collateral Design.
HOW CAN WE HELP YOU?
CORE BENEFITS OF A BUILDERFRIEND PARTNERSHIP
